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Betts Fishing Center

Location & Directions (727) 518-7637
Mon - Sat: 9:00am - 6:00pm
Sun: 10:00am - 4:00pm
 
 
 
 
 

Mako's Own Fish Story...

When   Erich Lichtenberger 7 years old, his Grandfather took him fishing for   the first time. After that, Erich was "hooked on fishing." When he   was 18 years old, Erich set out on a routine fishing trip, wade-fishing off a  west Florida beach (which shall remain nameless). He had just added a nice   27 inch trout to his stringer, when something bumped his legs. Then he was   bumped again.

Erich   looked down and saw the huge shadow of a shark gliding off in the water. His   first thought   was to "get on his ‘Jesus-Shoes’ and high-tail it back to the   beach." Then thought, "There’s no way I’m going to let this shark   get my fish. I’m going to fight him!  Erich jumped right onto the back   of the shark! The shark thrashed wildly and rolled. Erich hung on. on and on   the battle raged, with the Mako twisting and snapping and Erich hanging on.   Just when he thought he could hold on no longer, the shark’s efforts to free   him ceased. Erich slipped off the shark, and it cruised away.

Ever   since then, Erich has always remembered that Mako shark, even to the point of   naming his business after it.....

 What You Have Just Read is True...   Well, some of it is true.

Erich   did learn to fish with his grandfather when he was 7.   He did   go wade fishing alone when he was 18. And he was bumped by a shark.  Safe to say that the size and identity of the shark MAY have been greatly exaggerated,   And his first though was quickly put into action as he high-tailed it back to the beach.   Other than that...

        The truth of the matter is that   shortly before he started his business, Erich wanted a Mako boat, and his   wife, PK, wanted a Labrador Retriever Puppy.

Erich,   being a wise and diplomatic fellow, bought PK the puppy, named the puppy   Mako, and named his business after the puppy.

13 years later, Erich   finally got his boat....

named...

Top Dog

Although Mako is gone, her legacy lives on.  Since Mako, we have always had Mako's descendants as our store dogs.  We have said goodbye to Mako, Orca,Bonito, and Flounder, and are now "owned by" Mako's granddaughter, Tuna, great-granddaughter, Snapper and Tuna's grandson, Cuda.  Tuna and Snapper are Therapy Dogs registered with Therapy Dogs International, Inc., and Cuda is training to become a Therapy Dog, too (although he has a way to go).  They hang our with the staff at the store, and you can meet them on your visits.